Of course. Here is an article about the power of using strong verbs.
From Bland to Brilliant: Unleash the Power of Strong Verbs
Take a look at these two sentences:
- The new strategy is meant to make our sales numbers better.
- The new strategy is designed to boost our sales.
The first sentence is fine. It’s clear, but it lies flat on the page. The second sentence, however, has a pulse. It’s energetic, concise, and memorable. The difference? One single, powerful word: boost.
In the world of writing, verbs are the engines of our sentences. While nouns provide the subject, verbs provide the action, the momentum, and the life. Yet, we often fall back on weak, generic verbs—like is, are, get, do, and make—that drain our writing of its potential.
Words like boost, tame, debunk, and unlock are different. They are strong verbs, and they are the secret to transforming your writing from bland to brilliant.
What Makes a Verb “Strong”?
A strong verb is a specific, descriptive action word that creates a clear picture in the reader’s mind. It does the heavy lifting in a sentence, eliminating the need for extra adverbs and clunky phrases.
Consider the difference:
- Weak: He walked quickly across the room.
- Strong: He strode across the room. (Implies confidence)
- Strong: He scurried across the room. (Implies haste and nervousness)
- Strong: He shuffled across the room. (Implies age or exhaustion)
Weak verbs tell the reader what happened. Strong verbs show them. They carry not just action, but also emotion, context, and intent.
A Closer Look at Our Power Players
Let’s dissect why the verbs from our title are so effective. Each one replaces a handful of weaker words with a single, precise concept.
1. Boost
Instead of: Increase, make better, improve upon.
Why it’s powerful: “Boost” doesn’t just mean “increase”; it implies an energetic, upward thrust. It feels active and dynamic. You can boost morale, boost a signal, or boost revenue. The word itself has a built-in sense of optimism and momentum.
- Before: We need to find a way to make team morale higher.
- After: We need to find a way to boost team morale.
2. Tame
Instead of: Get under control, manage, organize.
Why it’s powerful: “Tame” brings a fantastic narrative element to the table. It suggests that something was once wild, chaotic, or overwhelming. By using “tame,” you frame the action as a heroic act of bringing order to chaos. You can tame your inbox, tame a complex dataset, or tame a sprawling project.
- Before: I spent all morning getting my chaotic email inbox under control.
- After: I spent all morning taming my inbox.
3. Debunk
Instead of: Prove to be false, show the error in, dismantle the argument of.
Why it’s powerful: “Debunk” is a verb of authority. It’s active and decisive. It doesn’t just suggest something is wrong; it implies you are actively taking it apart and exposing its falsehoods. It’s a word used for myths, misconceptions, and flawed theories. It sounds intellectual and conclusive.
- Before: Her article shows that the popular belief about productivity is wrong.
- After: Her article debunks the popular myth about productivity.
4. Unlock
Instead of: Allow access to, reveal, make available.
Why it’s powerful: “Unlock” is a verb of discovery and potential. It suggests that something valuable was previously hidden or inaccessible. It creates a sense of wonder and possibility. You can unlock your potential, unlock a new feature, or unlock the secrets of a mystery.
- Before: This course will give you the skills you need to succeed.
- After: This course will help you unlock your full potential.
How to Find and Use Strong Verbs in Your Own Writing
Ready to energize your prose? Here are three simple steps to start hunting for weak verbs and replacing them with powerful alternatives.
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The “Ctrl+F” Test: Search your document for common weak verbs: is, am, are, was, were, have, has, had, get, do, make. When you find one, ask yourself: Can I replace this with a more active, specific verb?
- Weak: The new policy is a cause of confusion for our employees.
- Strong: The new policy confuses our employees.
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Hunt Down Zombie Nouns: Look for nouns that are secretly verbs in disguise (often ending in -ion, -ment, or -ance). These “zombie nouns” suck the life out of sentences. Revive them by turning them back into verbs.
- Weak: We will conduct an investigation into the matter.
- Strong: We will investigate the matter.
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Use a Thesaurus Wisely: A thesaurus is a great tool for brainstorming, but don’t just grab the first synonym you see. Consider the nuance. Does the new word fit the tone and context of your sentence? Choosing annihilate when you simply mean remove might be overkill.
Choosing strong verbs is more than a grammatical tweak; it’s a shift in mindset. It’s about writing with intention, clarity, and force. The next time you sit down to write, challenge yourself. Don’t just tell your reader what’s happening. Show them. Guide them. Convince them.
Start today, and watch your writing transform.